Tiger
& Lotus
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Author of the project

Yana Fakhurdinova

Business Strategist
Transformational Game Facilitator
Reiki Practitioner

+23years in business
>250companies
>2800participants

My story

Strategy, insight and energy in one approach

For more than 23 years, I’ve worked with people, leaders and businesses through growth, challenge and change — from operational management to executive leadership and transformational work.

Over time, I realised that real change doesn’t happen through strategy alone. We need to see differently, reconnect with our inner resources, and turn insight into action.

That’s why I created the Tiger & Lotus Project: bringing together my business experience, transformational coaching and business games, Reiki and nature-based reflection into one approach.

I work with strong people at turning points — when the old way no longer works, but the next step isn’t clear yet.

Kind words

What clients say

  • Reiki · online

    “This was my first Reiki experience — and it was online, so I honestly wasn’t sure what to expect. But I was surprised by how deeply it resonated with me.

    I work with people and tend to give a lot of myself to my work. Somewhere along the way, I often stop noticing my own needs and simply keep going.

    After the session, Yana shared what she had noticed, and it touched me deeply. She put into words things I had been feeling for a long time but couldn’t clearly recognise or explain myself. It helped me see where I was pushing myself too hard, where I had stopped listening to myself, and how much my inner state was affecting the way I felt physically.

    I came away feeling that I understood myself better — and, more importantly, that I wanted to start listening to myself again.

    I’m still observing my reactions and patterns, learning to notice my needs earlier and gradually change the way I respond to them. For me, the session didn’t end when the Zoom call ended. The reflection continued afterwards.”

    AnnaBusiness Owner · Housekeeping & Cleaning Consultant

  • Reiki

    “I would absolutely love to experience another Reiki session with Yana.

    The first time, it felt as though someone had switched on an extra light inside me and somehow given me more energy. I started the session feeling completely drained and exhausted. Yet, as the session began, I could feel something shifting — a sense of energy and movement within me, even before I had seen any messages from Yana.

    It’s difficult to describe because it was such a personal, physical experience. A few minutes before the session ended, I even felt a wave of goosebumps running through my legs. That Monday I had been particularly depleted after a performance, but during the session and afterwards, I felt I had the energy to get up, move and continue with my day.

    Thank you, Yana. It was a very unusual and meaningful experience for me — and one I would genuinely like to repeat.”

    KateCo-owner, Marketing & Personal Brand Consultancy · Creator of Educational & Intellectual Products

  • ‘Maybe It’s a Tiger?’ business game

    “Of course, I expected the ‘Maybe It’s a Tiger?’ game to be great, but I didn’t expect it to bring so much clarity and structure to everything.

    I was facing challenges in two completely different areas of my work, and during the session I was able to clearly understand what I needed to do — not someday, but right now, today and tomorrow — and what approach would work best for me.

    We often spend so much energy on things we haven’t fully recognised or understood yet. Once everything was laid out in front of me and I had a clear picture and an actionable plan, I immediately felt lighter. Instead of overthinking, I actually wanted to start doing and moving forward.

    Thank you so much, Yana!”

    DariaMarketing Consultant

Training & certification

Certifications

  • Level 1, 2 & 3 Reiki Healing Course

    Himalayan Yoga Association · Bali Yoga School, 2026

  • Basic Coaching Skills (ICF CCE programme)

    International University Global Coaching, 2023

  • Coaching Approach to Business Trainings

    International College of Business Trainers, 2023

  • Training Methods and Gamification

    International College of Business Trainers, 2022

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